Demonstrate how great your product or service is with a case study
“We needed a series of case studies for customers in four continents. JGC picked up the project and just got on with it, handling all the contacts, information-gathering, writing and approvals. We now have a top class set of well-written and elegantly designed case studies.”
Claire Peel, Global Marketing Manager, IBS Bookmaster
A case study is an account of how your customer has utilised your product or service and the benefits they have enjoyed from doing so. We believe this makes the case study one of the most important and effective tools a company can use to communicate its capabilities and credibility to its target market. It is also what we are particularly good at. JGC specialises in developing case studies from start to finish. We can handle everything, all the planning and preparation, questionnaires, writing, photography, approvals, design and layout.
Case studies are an important part of any PR campaign and are used extensively as a key component of the marketing toolbox. Most publications and media web sites prefer user stories and endorsements to supplier comment. And we know that prospects find case studies one of the most important elements of their purchasing decision making.
JGC takes the pain out of case study development. We manage the relationship with the customer courteously and professionally. We keep you up to date with progress, while proactively seeing each case study through to the desired completion.
Case studies can be written to individual and specific requirements. We can develop them for use in the press, as marketing brochures or as part of a broader marketing campaign.
JGC also offers a photography service as well as video case studies if required.
See below for a selection of case study examples: